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The World Jim Lived In

Paul McIlhenny

CEO — Tabasco / McIlhenny Company

Avery Island, Louisiana

Paul McIlhenny was the CEO of the McIlhenny Company, makers of Tabasco hot sauce — one of the most iconic condiment brands in the world. He personally negotiated with Jim Quessenberry to carry Sauce Beautiful in the Tabasco Country Store catalog.

The fact that the head of Tabasco sought out Jim's sauce speaks volumes about the quality of Sauce Beautiful. This wasn't a mass-market deal — it was a stamp of approval from American condiment royalty.

2× World Champion 2× World Champion Irish Cup World Champion 1985 Irish Cup World Champion 1985 Irish Cup World Champion 1987 Irish Cup World Champion 1987 BBQ Hall of Fame Semi-Finalist 2019 BBQ Hall of Fame Semi-Finalist 2019 Arkansas Trav'ler Cooking Team Arkansas Trav'ler Cooking Team Memphis in May 1978–1994 Memphis in May 1978–1994