Spice Beautiful Original is Jim’s all-purpose championship BBQ rub seasoning — the one we keep closest to the grill and reach for when in doubt. It’s balanced sweet and savory, with brown sugar, paprika, garlic, onion, a kiss of heat, and a secret slide of spices that rounds out the whole thing. It’s not smoke-forward like our Hickory — it’s brighter, a little sweeter, and meant to make whatever you put it on taste like the best version of itself.
Rub it on chicken (wings, thighs, whole bird — doesn’t matter), pork chops, tenderloin, pulled pork, brisket, sausage, shrimp, vegetables, or potatoes. Use it as a dry rub for smoking, a seasoning for grilling, or a finishing sprinkle on fries and popcorn. It’s the kind of shaker that somehow ends up in every drawer in the kitchen.
This is the rub Jim used to win with. Around the pit it’s Rub Beautiful, and when somebody says Spice Beautiful they mean this shaker. If you’re buying your first shaker from us, start here. If you’ve been buying our stuff for years, you already know. Every product is shipped directly by Jim’s sons.
Championship Legacy
By Lee & Michael Quessenberry — continuing the exact recipes of two-time World Champion Pitmaster Jim Quessenberry and the Arkansas Trav'ler Cooking Team. Same championship flavors. Every product is shipped directly by Jim's sons. Same "We put the Q in BBQ!" attitude.
